{"id":2699,"date":"2023-07-12T13:56:19","date_gmt":"2023-07-12T10:56:19","guid":{"rendered":"https:\/\/yillik.kizilayakademi.org.tr\/?p=2699"},"modified":"2024-05-15T15:39:56","modified_gmt":"2024-05-15T12:39:56","slug":"kizilayin-yeni-lokomotifi-kizilay-3603","status":"publish","type":"post","link":"https:\/\/kizilayakademi.org.tr\/yillik\/kizilayin-yeni-lokomotifi-kizilay-3603\/","title":{"rendered":"K\u0131z\u0131lay\u2019\u0131n Yeni Lokomotifi: K\u0131z\u0131lay 360<sup>3<\/sup>"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Geride b\u0131rakt\u0131\u011f\u0131m\u0131z y\u0131l g\u0131da, bar\u0131nma, sa\u011fl\u0131k ve beslenme gibi temel insani yard\u0131mlar bak\u0131m\u0131ndan insan \u0131zd\u0131rab\u0131n\u0131n dindirilmesi i\u00e7in \u00e7ok\u00e7a \u00e7al\u0131\u015ft\u0131\u011f\u0131m\u0131z bir y\u0131l oldu. K\u0131z\u0131lay sadece \u00fclkemizde de\u011fil, t\u00fcm d\u00fcnyada insani eylemin temel ilkeleriyle giderek k\u00fcreselle\u015fen bir rota \u00e7izdi. K\u00fcresel geli\u015fmeleri izleyerek toplum ili\u015fkileri \u00e7er\u00e7evesinde g\u00f6n\u00fcll\u00fcl\u00fck, ba\u011f\u0131\u015f ve ileti\u015fim alanlar\u0131nda bu rotayla uyumlu bir yol \u00fczerinde y\u00fcr\u00fcd\u00fck.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ola\u011fan ve ola\u011fan\u00fcst\u00fc zamanlarda hep aktif kalmas\u0131 gereken g\u00f6n\u00fcll\u00fcler, do\u011fas\u0131 gere\u011fi kalben haz\u0131r k\u0131ta bir insan toplulu\u011fudur. T\u00fcrk K\u0131z\u0131lay, 2022 itibar\u0131yla 245 bini a\u015fan g\u00f6n\u00fcll\u00fcs\u00fc, 31,2 milyon saat g\u00f6n\u00fcll\u00fc g\u00f6reviyle ba\u015fta \u00fclkemiz olmak \u00fczere uluslararas\u0131 alanda da kendini kan\u0131tlam\u0131\u015f bir g\u00f6n\u00fcll\u00fc y\u00f6netim sistemi kurdu. Bu sistem, g\u00f6n\u00fcll\u00fcl\u00fckle ilgilenen kamu ve sivil toplum yap\u0131lar\u0131n\u0131n dikkatini \u00e7eken m\u00fcstesna bir g\u00f6n\u00fcll\u00fcl\u00fck modeli h\u00e2line geldi. G\u00f6n\u00fcll\u00fc y\u00f6netimi sistemimiz <em>gonulluol.org<\/em>\u2019da ge\u00e7en y\u0131la oranla y\u00fczde 69,4 art\u0131\u015fla toplam 26.100 g\u00f6n\u00fcll\u00fc g\u00f6revi a\u00e7\u0131ld\u0131. Hen\u00fcz iki ya\u015f\u0131nda bir platform i\u00e7in olduk\u00e7a dikkat \u00e7ekici bir ivme yakaland\u0131\u011f\u0131n\u0131 g\u00f6r\u00fcyoruz.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">T\u00fcrkiye\u2019nin her yerinde e\u015f zamanl\u0131 g\u00f6n\u00fcll\u00fc yap\u0131lar\u0131n\u0131 kuvvetlendirmeye devam ediyoruz. Bug\u00fcn 81 ilde Gen\u00e7, Kad\u0131n ve Engelsiz yap\u0131lar\u0131m\u0131z\u0131n 700\u2019\u00fc a\u015fk\u0131n birimi var. Bunun yan\u0131nda \u00f6zellikle gen\u00e7lerin hem fark\u0131ndal\u0131klar\u0131n\u0131 art\u0131rmak hem de sosyalle\u015fmelerini sa\u011flamak amac\u0131yla 33 farkl\u0131 g\u00f6n\u00fcll\u00fc merkezi kuruldu. Ayr\u0131ca K\u0131z\u0131lay kamplar\u0131ndan 3 bin 500\u2019den fazla kat\u0131l\u0131mc\u0131 faydaland\u0131. Yeni y\u0131lda Mill\u00ee E\u011fitim Bakanl\u0131\u011f\u0131 ve Gen\u00e7lik ve Spor Bakanl\u0131\u011f\u0131 gibi kamu kurumlar\u0131 veya \u00f6zel sekt\u00f6rle geli\u015ftirece\u011fimiz i\u015f birlikleriyle K\u0131z\u0131layc\u0131l\u0131k k\u00fclt\u00fcr\u00fcn\u00fc t\u00fcm \u00fclke sath\u0131na yaymay\u0131 planl\u0131yoruz.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kurumsal faaliyetlerin s\u00fcrd\u00fcr\u00fclebilirli\u011finin temini ve finansal g\u00fc\u00e7lendirme konusunda ba\u011f\u0131\u015f y\u00f6netimi faaliyetlerimiz de her ge\u00e7en y\u0131l geli\u015fmeye devam ediyor. 2022, ba\u011f\u0131\u015f anlam\u0131nda yine hay\u0131rsever vatanda\u015flar\u0131m\u0131z\u0131n K\u0131z\u0131lay\u2019a g\u00fcvenini g\u00f6sterdi\u011fi bir y\u0131l oldu. 2021\u2019e g\u00f6re nakd\u00ee ba\u011f\u0131\u015flarda y\u00fczde 90, ayni ba\u011f\u0131\u015flarda y\u00fczde 40 ve gayrimenkul ba\u011f\u0131\u015flar\u0131nda da y\u00fczde 13 oran\u0131nda art\u0131\u015f ya\u015fanmas\u0131, bu g\u00fcvenin en g\u00fczel g\u00f6stergelerinden birisidir. Ramazan \u00f6ncesinde d\u00fczenlenen \u201cDayan\u0131\u015fma ve Te\u015fekk\u00fcr Program\u0131\u201d ile 100 milyonun \u00fczerinde ba\u011f\u0131\u015f taahh\u00fcd\u00fc alarak yine kendi rekorumuzu k\u0131rd\u0131k. Bu ba\u011f\u0131\u015flar\u0131 yayg\u0131n \u015fube te\u015fkilat\u0131m\u0131z arac\u0131l\u0131\u011f\u0131yla ihtiya\u00e7 sahiplerine ula\u015ft\u0131rd\u0131k.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Di\u011fer koldan T\u00fcrkiye\u2019nin en \u00f6nemli markalar\u0131yla \u00f6rnek kurumsal sosyal sorumluluk faaliyetlerine imza atarak ba\u011f\u0131\u015f gelirlerimizi art\u0131rmaya devam ediyoruz. Global marka ve kurulu\u015flar\u0131m\u0131zla i\u015f birlikleri sayesinde afetzedelerin ihtiya\u00e7lar\u0131n\u0131 giderdik, \u00e7ift\u00e7ilere destek olduk, kan ve afet kapasitesini geli\u015ftiren fon anla\u015fmalar\u0131 imzalad\u0131k. B\u00f6ylelikle \u00e7evik ve s\u00fcrd\u00fcr\u00fclebilir K\u0131z\u0131lay vizyonuna katk\u0131 sunduk.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">2022\u2019de ders al\u0131nan konulardan, ba\u011f\u0131\u015f\u00e7\u0131 beklentilerinden, K\u0131z\u0131lay olarak stratejik hedeflerimizden yola \u00e7\u0131kt\u0131k. 2023\u2019e daha g\u00fc\u00e7l\u00fc girebilmek i\u00e7in holistik pazarlama anlay\u0131\u015f\u0131 ve k\u00fclt\u00fcr\u00fc, deneyim odakl\u0131 ili\u015fki y\u00f6netimi, pazarlama otomasyonu, ba\u011f\u0131\u015f\u00e7\u0131 portf\u00f6y\u00fc y\u00f6netimi, iyili\u011fin operat\u00f6rleriyle d\u00fczenli SMS sistemi, \u201c\u0130yili\u011fin Y\u00fcz\u00fc\u201d, \u201cT\u00fcrk K\u0131z\u0131lay Hay\u0131rsever Ligi\u201d, seyahatlerde mil ba\u011f\u0131\u015f\u0131 ve \u201cZek\u00e2t M\u00fcessesesi\u201d projelerini ba\u015flatt\u0131k. Yeni y\u0131lda g\u00fc\u00e7l\u00fc yap\u0131lar ve kalifiye insan kayna\u011f\u0131yla yolumuza devam edece\u011fiz.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">T\u00fcm sayd\u0131\u011f\u0131m\u0131z \u00e7al\u0131\u015fmalar\u0131 stratejik ileti\u015fim vizyonumuzla birle\u015ftiriyoruz. \u0130leti\u015fim, ba\u011f\u0131\u015f ve g\u00f6n\u00fcll\u00fcl\u00fck alanlar\u0131n\u0131n birbirlerini destekleyen \u00e7arpan etkisini \u201cK\u0131z\u0131lay 360<sup>3\u201d <\/sup>olarak adland\u0131rd\u0131k.Bu anlay\u0131\u015fla her bir alanda yapt\u0131\u011f\u0131m\u0131z faaliyetlerin ileti\u015fim \u00e7al\u0131\u015fmalar\u0131n\u0131 b\u00fct\u00fcnc\u00fcl bir vizyonla kurguluyoruz. K\u0131z\u0131lay\u2019\u0131n di\u011fer hizmet alanlar\u0131n\u0131 da bu b\u00fct\u00fcnle\u015fik ileti\u015fim kurgusunun bir \u00e7ark\u0131 h\u00e2line getiriyoruz.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">154 y\u0131l \u00f6nce kurulan, insan \u0131zd\u0131rab\u0131n\u0131 dindirmek ve insan onurunu korumak i\u00e7in \u00e7al\u0131\u015fan K\u0131z\u0131lay, t\u00fcm toplumun oldu\u011fu kadar topluluklar\u0131n markas\u0131d\u0131r. Modern zamanlar\u0131n imece ruhunu in\u015fa edecek bir ileti\u015fim mimarisini, mikro topluluklar\u0131 K\u0131z\u0131lay\u2019\u0131n dayan\u0131\u015fmas\u0131na d\u00e2hil ederek yapmak \u00f6nceli\u011fimiz olacak. B\u00f6ylece topluluklar\u0131n g\u00fcc\u00fcnden beslenen bir imaj benimsemeyi hedefliyoruz. Bu hedef \u00e7er\u00e7evesinde yenilik\u00e7i teknolojik metotlar\u0131 benimseyece\u011fiz.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">K\u0131z\u0131lay yeni vizyonuyla varl\u0131\u011f\u0131n\u0131 en kaliteli \u015fekilde s\u00fcrd\u00fcrmek, herkes i\u00e7in esenlik ve g\u00fcvenli ya\u015fam\u0131 sa\u011flamak i\u00e7in 2023\u2019e \u00fczerine koyarak devam etmeyi ama\u00e7l\u0131yor.&nbsp; K\u0131z\u0131lay 2030 stratejik vizyonuyla orant\u0131l\u0131 olarak K\u0131z\u0131lay 360<sup>3<\/sup> vizyonumuzu \u0131srarla ve \u00f6zveriyle hayata ge\u00e7irerek bir devinim olu\u015fturmay\u0131 ve K\u0131z\u0131lay i\u00e7in bir lokomotife d\u00f6n\u00fc\u015ft\u00fcrmeyi istiyoruz. Y\u00fcz\u00fcnc\u00fc y\u0131l\u0131n\u0131 idrak edece\u011fimiz cumhuriyete iyilik yolunda harcad\u0131\u011f\u0131m\u0131z al\u0131n terimizi arma\u011fan ediyoruz.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Geride b\u0131rakt\u0131\u011f\u0131m\u0131z y\u0131l g\u0131da, bar\u0131nma, sa\u011fl\u0131k ve beslenme gibi temel insani yard\u0131mlar bak\u0131m\u0131ndan insan \u0131zd\u0131rab\u0131n\u0131n dindirilmesi i\u00e7in \u00e7ok\u00e7a \u00e7al\u0131\u015ft\u0131\u011f\u0131m\u0131z bir y\u0131l oldu. K\u0131z\u0131lay sadece \u00fclkemizde de\u011fil, t\u00fcm d\u00fcnyada insani eylemin temel ilkeleriyle giderek k\u00fcreselle\u015fen bir rota \u00e7izdi. K\u00fcresel geli\u015fmeleri izleyerek toplum ili\u015fkileri \u00e7er\u00e7evesinde g\u00f6n\u00fcll\u00fcl\u00fck, ba\u011f\u0131\u015f ve ileti\u015fim alanlar\u0131nda bu rotayla uyumlu bir yol \u00fczerinde y\u00fcr\u00fcd\u00fck&#8230;.<\/p>\n<p><a class=\"moretag\" href=\"https:\/\/kizilayakademi.org.tr\/yillik\/kizilayin-yeni-lokomotifi-kizilay-3603\/\">Devam\u0131 \u00bb<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[6],"tags":[],"class_list":["post-2699","post","type-post","status-publish","format-standard","hentry","category-kurumsal-degerlendirmeler","years-60","institution-turk-kizilay"],"acf":[],"_links":{"self":[{"href":"https:\/\/kizilayakademi.org.tr\/yillik\/wp-json\/wp\/v2\/posts\/2699","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kizilayakademi.org.tr\/yillik\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kizilayakademi.org.tr\/yillik\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kizilayakademi.org.tr\/yillik\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kizilayakademi.org.tr\/yillik\/wp-json\/wp\/v2\/comments?post=2699"}],"version-history":[{"count":0,"href":"https:\/\/kizilayakademi.org.tr\/yillik\/wp-json\/wp\/v2\/posts\/2699\/revisions"}],"wp:attachment":[{"href":"https:\/\/kizilayakademi.org.tr\/yillik\/wp-json\/wp\/v2\/media?parent=2699"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kizilayakademi.org.tr\/yillik\/wp-json\/wp\/v2\/categories?post=2699"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kizilayakademi.org.tr\/yillik\/wp-json\/wp\/v2\/tags?post=2699"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}